![]() ![]() Transactions in escrow must be closely monitored. Oh yes, let us not forget your existing clients. The education required to be a successful real estate agent never really stops. Besides keeping up with the market and neighborhoods, you also need to stay informed about things like current mortgage rates, changes in real estate laws and practices, and technology and tools to help you succeed. However, education is a constant thing in real estate. Of course that’s important, as losing your license would be highly detrimental to being a successful real estate agent. It takes time, and effort, to be a true neighborhood expert.Ĭontinuing education. I’m not just referring to the continuing education (CE) required to maintain your license. It’s knowing when a new business is opening, and when another is closing. It’s driving around at different times of the day and noticing traffic patterns. That’s not just understanding the housing inventory, it’s also knowing the local businesses, schools and even the “feel” of the community. You have to study the neighborhoods you want expertise in. Keeping up with the neighborhoods.Take a poll of successful real estate agents and ask them what sets them apart from other agents and many will tell you, “I am the neighborhood expert.” One does not become said expert via osmosis. Many a successful real estate agent begins their day by perusing the MLS and other sites to look at new and sold inventory. ![]() You need to understand what homes are available for sale, how fast (or slow) they are selling, local market trends, and more. Real estate is no different, but your inventory happens to be homes for sale. Ditto for a restaurant you have to know what ingredients are on hand in the kitchen. If you managed a retail store, you would spend a lot of time counting and understanding your inventory. Sure, you might be “paperless” in your operations, but there are still forms to complete and paper to process, whether physical or electronic. Ugh, no one really likes it, but the undeniable truth is that real estate transactions generate a lot of paperwork. Most successful real estate agents prospect daily. You get the point - there are many ways to skin the lead generation cat. There are countless ways to prospect: working your sphere of influence (SOI), door knocking, “geo-farming” via postal mail, using the Internet, purchasing leads, social media, and networking. “List to live” is a common mantra in this business, but you can’t take listings without generating clients. No clients equals no income equals no food on the table. If you don’t have prospects, you don’t have clients. There are, however, some typical activities that a successful real estate agent does on a regular, if not daily, basis. ![]() If you like variety, and have a disdain for the routine, then real estate might be for you. For many, that’s a large part of the appeal of the job. What does a successful agent do on a daily basis?įirst, I should mention that there is no “typical day” in the world of real estate. Then you wake up tomorrow and do it all over again. The next thing you know, the sun is setting, you’ve blown off the laundry, the kids, the spouse and everything else non-work related. You know you’ve felt that way as a real estate agent. See what I did there? Tied in The Beatles song, A Day in the Life with the post title and theme. ![]()
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